16 up-and-coming design students, one revolutionary product. The Out of Bounds – Design Contest seeks to break barriers in lighting design by combining creative young minds with the unprecedented freedom and flexibility granted by the new Acrich LED technology.



/ How it all began

Who better to explore complete freedom in lighting design than those with fresh eyes and minds, namely design students. This great idea laid the foundation for Out of Bounds – Design Contest, a unique collaboration between Seoul Semiconductor and the Department of Design at the University of Applied Sciences in Munich, Germany.

Under the guidance of Professor Peter Naumann, top design students embark on an exceptional 4-month-long journey during which they get to experiment and discover what’s possible in lighting design when the traditional barriers of LEDs are eliminated. Part research project, part contest – with the clear objective of breaking boundaries in the industry.


/ A perfect Match

The collaboration between Seoul Semiconductor and the design students can only be described as a symbiosis. Seoul awaits with great anticipation to see what the students will do next with Acrich, its game-changing, flexible and smart LED technology. The students, on the other hand, enjoy a unique chance to realize their creative ideas in the field of lighting designs. Higher, wider, longer, thinner: here the sky’s the limit. A contest with cash prizes and an exposition of the winning designs further motivates the students to think outside the box.

Media Partner



The approach

Innovation, rewarded

Acrich technology

The Acrich technology gives designers a lot more than freedom and improved energy efficiency. With the ability to power IR sensors and Bluetooth controllers, the latest generation of Acrich IC enables easy integration into smart-lighting electronics.

The prizes

At the end of the semester, a jury will select the three designs that best demonstrate the complete design freedom made possible by Acrich. The winners walk away with an attractive cash prize and recognition from their peers, the university and the industry. The designs will also be shown to the general public during a special exhibition at the LED professional Symposium (LpS) 2015.

Building blocks for smart lighting designs

The LpS 2015 is Europe’s foremost LED & OLED lighting technology event for those who design and engineer future-oriented LED lighting systems for general, industrial and architectural lighting applications. The combination of a three-day inter-disciplinary symposium with workshops, networking opportunities and an international exhibition makes LpS 2015 the perfect place to explore sophisticated semiconductor solutions for a range of lighting designs. This year’s event also includes a special show featuring the students’ designs from the Out of Bounds – Design Contest.


The process

Realizing great ideas


Students currently in their 3rd - 9th semesters of study at the university were invited to submit a letter of motivation explaining why they wanted to participate and what they could contribute. From a pool of 30 applicants, the faculty chose 16 to ultimately partake in the design contest. Previous academic performance was the main criteria in the selection process.

See all participants

On the blog

Each participant maintains a personal blog throughout the contest documenting his or her progress. From ideas and challenges to solutions, the blog posts give a behind-the-scenes look into the entire design process. Stop by regularly to see what’s new.

View all blog posts

From idea to prototype

Even out-of-the-box ideas need a methodology. Under Professor Naumann’s lead, the students follow a design process consisting of a set of steps to successively work towards the final goal: innovative new lighting designs. First extensive background research and introduction to LED technology inspire the students to generate preliminary ideas. From there, each promising approach is distilled and expanded on in a comprehensive design concept before gaining final approval as a viable design.

  • After a hard semester’s work my lamp is finished. 3 months isn’t a lot of time, and like most projects there is still a lot of work that could be done. Nevertheless I am quite satisfied with the end result and have learned a lot from the whole process. The following are a list of […]

  • Luminary is an attempt to produce light with LEDs which is as natural as possible, similar to sunlight. The lamp consists of two main components: Acrich2 LED 11W and Plexiglas Radiant-Plate with pyramidal texture. Plexiglas Radiant is a material that scatters the light through the patterned surface and results in a unique effect, which reproduces a changing […]

  • The three-times light-conducting „Dreierleit“ was inspired by the light-conducting properties of acrylic glass. So the source of light – the new Acrich LED by Seoul – is separated from the illuminating area by construction. The LED is enclosed in the black main body. That part also provides the cooling elements which are sufficient for an […]

The Partners

The Jury

Meet the people responsible for judging the entries and ultimately selecting the students’ most imaginative, forward-thinking designs. It’s a pleasure for all involved to have such reputable names joining this exciting adventure.


Prof. Peter Naumann


Prof. Peter Naumann, born 1961 in Munich, studied Industrial Design in Munich and Offenbach before graduating at the Royal College of Art in London with a master’s degree in vehicle design in 1991. Especially for the design of motorcycles, Naumann was awarded various international prizes. Only recently the new HOREX with a 6-cylinder VR engine was created.  In 2006 he was appointed professor to the University of Applied Sciences Munich and has been head of department of Industrial Design since 2009. The close collaboration with industrial enterprises is particularly important to him.

Ingo Maurer


Ingo Maurer, born 1932, started to design exceptional lighting and lighting systems in 1966, which his company produces and distributes worldwide. He develops lighting concepts and spectacular one-offs for private and public buildings with his team. Bulb (1966), the low-voltage halogen system YaYaHo (1984) and Lucellino (1992), a winged light bulb, are among his best-known designs. Ingo Maurer GmbH is based in Munich, Germany, with a large showroom next to the studio and offices. An older, but smaller showroom run directly by Ingo Maurer is located in Soho, New York.


Andreas Weisl


Andreas Weisl, born 1978, is Vice President Europe at Seoul Semiconductor, a global leading LED manufacturer. He has a university degree in Industrial Engineering and Information Technology and has more than 10 years of experience in the LED industry. After finishing university, he held various positions at Osram Opto Semiconductors. He joined SSC as General Manager Central & Northern Europe in 2010 before taking over the position of Vice President Europe in 2014.


Stefan Eckstein


Stefan Eckstein, born 1961 in Stuttgart, studied Industrial Design at the Muthesius Art Academy and Ergonomics at the Christian Albrechts University Kiel. In 1990 Eckstein founded his own studio „ECKSTEIN DESIGN“. His studio was honored with several design awards. In 2012 he was appointed as president of the Association of German Industrial Designers (VDID e.V.) and has considered authenticity, responsibility and ethics as top priority ever since. Eckstein was a jury member of various national and international contests and included the guiding principles for responsible design into the process.

Markus Helle


Markus Helle (born 1969) is Editor-in-Chief of the magazine HIGHLIGHT, a special magazine for lighting, targeting lighting designers, luminaire trade, manufacturers and specifiers. He has a university degree in economics and journalism and has been publishing on lighting and luminaires since 1992. In 1998, he took over the magazine HIGHLIGHT. Since then he continuously has been developing it to one of the leading magazines for the lighting industry. HIGHLIGHT is today reporting on trends for luminaires, technical aspects as well as on trends in the industry and the economic development.


Siegfried Luger


Siegfried Luger is the founder and CEO of Luger Research e.U., founder and publisher of the LED professional trade journal and director of the LED professional Symposium +Expo. Prior to establishing his independent company, he worked as an R&D Manager for 14 years at Zumtobel Group. During his career, he has been involved in various areas of solid-state research and is an expert in the fields of LED lighting, design for Six-Sigma (DFSS) and TRIZ. He holds a degree in Electronics & Telecommunications as well as an Executive Masters in Business Engineering. He holds over 50 patents in the field of lighting.